Advito’s new blog, Out Front, challenges business travel buyers and travelers to ask “What if?” and question long-held industry perspectives. Each blog post will tackle a specific opportunity to improve category sourcing and management or the overall practice of managed travel.
In the first Out Front post, Advito Managing Director April Bridgeman encourages thinking differently about procurement and spend as 2015 hotel programs get underway. She advises approaching corporate hotel program management as you would an investment portfolio—seeking holistic, dynamic and balanced results.
Check out Bridgeman’s ideas and share your comments with other Out Front readers.